Developing corporate income streams
This session is delivered by Nova Fundraising. Nova offers a range of professional fundraising consultancy services, specifically aimed at small – medium sized charities who are looking to develop, review or implement a new fundraising programme.
In this session, we will cover:
Foundations & Readiness
• Understanding corporate motivations
• Checking your organisational readiness: what foundations do you need in place?
• Developing your 'case for support' – telling your compelling story
Packaging Your Offer
• Creating your corporate partnerships 'menu'
• Pricing your offer
• Understanding what you can offer in return
Finding & Approaching Partners
• Mining your existing networks
• Research techniques
• Making the approach
• The golden rules for perfect corporate partnerships meetings
Building & Maintaining Relationships
• Stewardship essentials
• Growing partnerships over time
• Managing relationships
• Practical exercise: developing a stewardship plan
You will also be provided with a Toolkit with all the resources you need to help get you on your way to engaging and working with corporate partners.
Session materials
These will be available for you to access until the end of the programme


